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Elevate Your Product Roadmap Governance for Sustainable Revenue Performance ROI

Mereo

Governance ensures these investments stay on track. One of the main failures of the Airbus A380 was not that the product idea came to life — it was that there was a lack of product roadmap governance that should have shown clear indicators the strategy was headed for a nosedive. In software this is often thought of as re-platforming.

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The Complex and Evolving Dynamics of SMB Software Buying Habits

BuzzBoard

The global software buying state is a dynamic amalgamation of subscription-based models, cloud-native applications, AI-driven solutions, enhanced user experiences, robust security measures, and a growing emphasis on sustainability. So where exactly SaaS companies are lacking visibility? And what are B2SMB buyers really looking for?

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5 Ways to Break Down Data Silos in Your Business

Zoominfo

Control and governance of business data, especially when there are regulatory and compliance standards at hand, are mission-critical tasks for any enterprise company. Improve customer experience Today’s B2B customer journey touches nearly every department: marketing, sales, support, and billing.

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Data Governance: Salesforce Objects in a Lead-to-Cash Process

Sales Hacker

Data Governance & Salesforce Objects. The tendency in modern B2B SaaS orgs is to record most of the transactional data in the opportunity or account objects. In reality, salespeople today are technologically adept and spend up to 30% of their time dealing with the results of inconsistent data governance. Why bother?

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What Sales Enablement Teams Need to Know About the EU AI Act

Allego

Like with the EU’s General Data Protection Regulation (GDPR), the AI Act is expected to guide other governments grappling with how to regulate AI. The AI Act’s Impact on Software Users The Act’s passage—at a time when nefarious use of AI has many people worried—was seen as a win for consumers.

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Sales prospecting: Ultimate guide to your B2B sales success

PandaDoc

B2B sales organizations may often find that this process is highly time-consuming and requires significant investments in manual labor. B2B sales prospecting in a nutshell. Contrary to the widely held opinions, B2B buyers are generally open to being contacted by sellers at the start of their buying journey. Leverage referrals.

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ZoomInfo’s 2022 Sustainability Report Recap

Zoominfo

This report looks at our environmental, social and governance responsibilities over the past year, along with our short- and long-term goals. Our engineering team employs green algorithms that develop and tune our software to both produce fast results and reduce energy usage.

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