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How to Prepare a Presentation

Selling Energy

Before you create a presentation, you should ask yourself, “What am I trying to accomplish?” A lot of people say, “Oh, I've got a presentation tomorrow, let me just open up PowerPoint and start typing.” If you do that, the presentation may wind up looking like stream-of-consciousness journalism.

Journal 81
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Now More Than Ever: Personal Presentation Tips for the Digital Age

Sales and Marketing Management

Kalan Over five years ago, I shared my personal presentation tips in a three-part series published in the online edition of “The Journal of Sales and Marketing Management.” As we have learned, it’s what you are able to share, to present, to communicate, that demonstrates the individual’s insights and depth of understanding.

Education 201
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How to Succeed at Sandler Rule #25: When You Want to Know the Future, Bring it to the Present [PODCAST]

Sandler Training

David Mattson, President and CEO of Sandler Training and 6-time Author, talks about his Wall Street Journal and BusinessWeek best-selling book, The Sandler Rules: 49 Timeless Selling Principles and How to Apply Them.

Journal 99
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Your sales presentation may be the opposite of what buyers want

Selling Essentials RapidLearning Center

And yet research shows that salespeople regularly stumble headlong into a product-oriented approach when making presentations. In a customer survey, the global consulting firm BTS found that buyers want only 22% of presentation time dedicated to the product, but sellers on average spend 56% of their presentation discussing their products.

Buyer 59
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Episode #065: The Art of Being Present with Lisa Copeland

Jeff Shore

In This Episode of The Buyer’s Mind with Jeff Shore: Lisa Copeland, Serial Entrepreneur, and Jeff want you to understand what it means to be present. The e-mails, the pressure of the next sale, home life, and so much more that keeps us from being present with our current client. 20:11] Referrals and being present. [26:13]

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3 Skills for Influencing the Customer’s Thinking

Sales and Marketing Management

Research from The Journal of Corporate Finance shows that CEO tenures have halved over the past two decades. Risk is present in all buying decisions. The challenge is that one’s baseline for “normal” is often characterized by ideal outcomes, according to research published in the research journal Cognition. These risks are real.

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Why Salespeople Won't Abandon the Early Demo and Presentation

Understanding the Sales Force

Understanding the Sales Force by Dave Kurlan Two weeks ago I wrote this article about how demos and presentations are like snack foods. One of the comments, by Jason Kanigan, said: Traditional selling revolves around the demo/presentation. The result is we end up giving many presentations to unqualified prospects.